Attilio Lo Pò
Co-founder · Celebrities, personal branding and mediaOver 25 years shaping the public image of professionals, companies and entertainment figures. Events, personal branding, media strategy and advertising.
A group in motion, not a monument.
We Rise Group was founded in Milan by bringing together three businesses: marketing and performance advertising, talent and influencer management, personal branding and media relations.
Milan, 20263 founders · 8 business units
The group
We are not a holding company of independent firms, and we are not a boutique agency. We are a working group that connects worlds that increasingly belong to the same project: talent, celebrities, content, marketing, consumer insight, live entertainment, gaming and esports. Growing, together, companies, talent and projects.
One group. Different expertise.
Not one company that does everything. A group of specialists that does it together.
Communication has changed. A campaign can start as an insight, turn into a creative idea, bring in a content creator, become a video, live on social, get picked up by the media, grow into an event or even an interactive experience.
So we chose not to build one company that does all of it. Every business unit in We Rise has its own expertise, its own team and its own identity. All of them share the same vision, the same experience and the same opportunities.
Specialists on their own. Stronger together.
The founders
A new brand. People who have done this for years.
We Rise does not parade a track record it does not have yet: it brings the experience of the people who founded it.
Sebastian Bonfanti
Co-founder · Marketing and performanceFull-service performance marketing: social media management, paid media on Meta, TikTok and LinkedIn, content production, SEO, web development, influencer marketing and international UGC.
Alberto Martinelli
Co-founder · Talent and creatorsFounder of one of Italy's leading talent agencies, with over 170 creators, influencers and gamers under management. Talent scouting and partnerships between brands and communities.
Who we work for
Companies and brands
Mid-cap companies and established brands looking for a multi-disciplinary partner, not one more specialist agency to coordinate.
The business units →Talent
Creators, celebrities and public figures to represent and grow, with a whole structure behind them.
We Rise Celebrities →Why We Rise
We, because no growth that matters happens alone. Opportunity comes from what people, talent, companies, creativity and skills build between them.
Rise, because we don’t want to simply take part in change. We want to build companies, projects and people that can evolve with it.
Our goal is not to be present in every sector. It is to enter the ones where we can create value. We Rise was designed from the start as an open group. Today it covers creators, celebrities, production, marketing, research, events, esports and gaming. Tomorrow it can cover new markets and new technologies.
Platforms change, languages change, audiences change. The ability to evolve has to stay.
Behind the scenes
In five verbs
We build.We create.We connect.We grow.We rise.